Insights

When we’re not actively solving higher education challenges, we’re thinking about them.

And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.

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Transcript: Modern Strategic Planning: Committing to DEIB in a Continuing Climate of Challenge

November 7, 2023

written by Aimee Hosemann

On November 1, Aimee Hosemann and Rob Zinkan hosted a webinar about RHB’s latest strategic planning research. They cover the third installment, Committing to DEIB in a Continuing Climate of Challenge, from a three-installment research report on modern strategic planning. A recording of the webinar is also available. ·  ·  · Transcript Rob Zinkan Well…Read more

Webinar: Modern Strategic Planning: Exemplars and Emerging Themes

October 2, 2023

written by Aimee Hosemann

What’s new in strategic planning?  RHB’s previous research analyzing 108 current strategic plans across higher education began in 2020 and featured private and public four-year institutions from all 50 states. All strategic plans were active at the time, and they represented various durations and stages, including some that were near conclusion.  In our webinar on…Read more

Transcript: Modern Strategic Planning: Exemplars and Emerging Themes

September 28, 2023

written by Aimee Hosemann

On September 27, Aimee Hosemann and Rob Zinkan hosted a webinar about RHB’s latest strategic planning research. They cover the first two installments from a three-installment research report: Leadership Functions of Higher Ed Strategic Planning in 2023 and 54 Newly Launched Plans. A recording of the webinar is also available. ·  ·  · Transcript Aimee Hosemann Alright, thanks…Read more

Best Practices for Slate Communications: 2023 Edition

September 6, 2023

written by Megan Miller

This post contains terminology that will be familiar to seasoned users of Slate. If you’re new to the Slate universe, we recommend reading the first (and if you’re really curious, the second and third) installments of our previous three-part series on Configurable Joins. If you need a refresher on Slate-specific terminology, this glossary is also…Read more

A Conversation on Strategic Planning and the Future of the CMO Role

July 21, 2023

written by Rob Zinkan

RHB vice president for marketing leadership Rob Zinkan recently joined the Higher Ed Demand Gen Podcast hosted by Shiro Hatori. Rob and Shiro discuss RHB’s research on strategic planning and explore how the CMO role can continue to evolve in higher education. Take a listen to Episode 55. The transcript is below ·  ·  ·…Read more

Webinar: Strategic Planning: Leading With Authenticity and Strategy

April 20, 2023

written by Aimee Hosemann

What’s the difference between visionary and hallucinatory leadership during a strategic planning process? How can a leader best incorporate their own goals and ambitions for their institution with the vision other community members have—and with reality? In a webinar on April 12, RHB Vice President for Marketing Leadership Dr. Rob Zinkan and I discussed eight…Read more

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