When we’re not actively solving higher education challenges, we’re thinking about them.
And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.
Best Practices for Slate Communications: 2023 Edition
September 6, 2023
This post contains terminology that will be familiar to seasoned users of Slate. If you’re new to the Slate universe, we recommend reading the first (and if you’re really curious, the second and third) installments of our previous three-part series on Configurable Joins. If you need a refresher on Slate-specific terminology, this glossary is also…Read more
CRM-connected Admitted Student Survey Intelligence: Built by RHB, Owned by You
August 21, 2023
As the 2023 spring semester wound down and his enrollment team took a final tally of May 1 deposits, Chris Gray, Associate Vice President of Enrollment Management at Lasell University, reached out to RHB to find a solution to a problem that had been nagging at him: their admitted student survey. In previous cycles, Lasell…Read more
Can AI be a key to a resurgence in relevance for the humanities … and for higher ed?
August 18, 2023
6 Ways Toward Greater Relevance Wonder … Curiosity … Inquiry … Awe … Imagination … The words cascaded down the futurist’s slide deck in RHB’s shared Zoom box, highlighting things that artificial intelligence can’t replace … at least not yet. I note, with a blend of amusement and concern, that the phrase “artificial intelligence” in…Read more
Discovering and owning your institutional truth: A daring and essential act of vulnerability
August 4, 2023
Finding out the truth about who you are is a daring act of vulnerability. It is in large part an excruciating inner journey—a cataloging of flaws and shortcomings, a confrontation of insecurities and fears. Even the positive insights you gain from this exercise can be read as deficits: an identification of the contour of your…Read more
A Conversation on Strategic Planning and the Future of the CMO Role
July 21, 2023
RHB vice president for marketing leadership Rob Zinkan recently joined the Higher Ed Demand Gen Podcast hosted by Shiro Hatori. Rob and Shiro discuss RHB’s research on strategic planning and explore how the CMO role can continue to evolve in higher education. Take a listen to Episode 55. The transcript is below · · ·…Read more
Transport Yourself With RHB’s Annual Summer Reading List
July 14, 2023
This year, we’ve got some summer reading picks that have some heft to them and capture a broad array of interests. With two doctoral students represented among our pickers here, we’re excited to show off what they’re working on and pondering at the same time we give you some options for thinking about how music…Read more